BCD Participates in SEMA Show

Las Vegas, Nevada - 10/30/2007 - On the opening day of the world's largest automotive aftermarket show, BCD was on-hand to join the event.  The SEMA Show attracts 100,000 industry leaders from more than 100 countries to exchange ideas about products for the automotive aftermarket.  "The aftermarket is very exciting to us," said BCD President Pete Staples.  "Many automotive technologies start out in the aftermarket and then work their way into the OEMs.  This is especially true of the electronics space."  One of the products on display at the show was Brandmotion's Direct Connect iPod Adapter.  This product is a seamless integration of the world's most popular portable music player and Ford's North American car stereo.  With Brandmotion's innovative solution, Ford owners can take their music with them and not have to worry about flipping FM frequencies, fiddling with the iPod while driving, or losing precious battery life.  Once the iPod is plugged in, the user can control everything from the car stereo controls and simultaneously charge up their iPod.  BCD is honored to be selected by Brandmotion as the manufacturing partner for this product.  The product has been affectionately received by the market.  "Let's face it, it's painful to be stuck in traffic but the Brandmotion Direct Connect makes the experience less odious," said Staples. Other projects were discussed at the show and will be unveiled at a future date.